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Voyage Privé, Buy Vip, Travel Zoo, Snique Away ...................... and now comes Destinity.
seems that the private sale of rental is fashionable. I'm glad that the proliferation tells me they sell and have travel in our country.
However, u na short reflection for independent hotels with a certain visibility via third countries and with good visibility for your brand: We would be more profitable, to launch an aggressive promotion in the main sales channels to pay a fortune just to keep our brand hidden? Yes, I know, protect the branding but whom or what?
Of those loyal customers CRM success when absent. Customers who compare before you buy? Of shame that I will when I see other colleagues who are subscribed? Viewed
discountminimum "required", and still I have to pay for the layout of an e-mail?
many questions unanswered I prefer to stay as I am and launch a promotion on my own.
Today has been a nasty incident but it made me think.
Well, spring time in Barcelona today has filled the terrace of the Bar When we arrived, there was a free table but we removed it because a lady had given in the bar (sic?). No problem, my companion and I have given the table.
Instead of going inside, we decided to wait for a table to rise. After a few minutes, a table has been cleared.
The big surprise is that, the girl in charge of the deck is new and does not know our customs, "he gave the table to another lady who had arrived later than us because ... ... ... ... ... ... ... going to eat instead of coffee.
knew that inside, the tables are granted to customers who eat but never in the four years we were informed that the same thing happen terrace. For Of course, no information sign about it. If the lineup of free wifi, but no wifi (sic?)
The waitress on the terrace, facing my question if you had to ask round, has suggested that I speak with the manager of the premises.
My direct question to the charge of the premises has been: "They preferred people who eat in front of the drink coffee on the terrace?"
His response "of course, are more profitable" ( sic?).
may generate more revenue, but more profitable we are sure the coffee for the following reasons: net margin and busy time table. (1 ª hospitality management).
And I might add, without knowing the data if the lady is a client of the regular menu, which is much more profitable a customer repeating an occasional coffee menu.
The nonsense has continued to the point that I have reminded myself that the right of admission is reserved and if annoying, I can cast perfectly.
already, the manager of the bar since its inception a year ago, never been very receptive to us, the post is a personal but it is rare that I'm alone in this bar, do not greet, not look you in the face and you almost ignores the when charging for example.
Given all this, I made a mistake: Call it "unfortunate" in front of one of the employees. Yes, I admit, I was wrong to insult her.
follows is that, having decided to order a gin and tonic to see if "igualábamos income and give a lesson to the charge" , we got up to abort the command and change the bar. At that moment when I canceled the command, in charge of the bar wanted to exercise their right to admission but gave no time.
From all this I run:
I was wrong.
I'm sure we without generating more Miss income from the menu, we were the most profitable customer for the establishment at the time by: The path to the bar more than four years, while net margin and occupying the space.
I tell you and do not say anythin!
And if I say where it happened: the Berlin Café in Barcelona
DISCLAIMER: By the way, if you pass by there and draws the sign of free WiFi, do not enter, it has never worked.
Buried in the virality Twitter, debating with @ pakogonzo , alexgelida and @ @ alexhereza , whether or not value Expedia provides the hotel.
I will give my version and why:
Expedia adds value to the chain and of course the hotel.
Expedia is the first global travel agency in revenue in 2010. Expedia was born in 1995 within Microsoft and walked to lead off until now, the ranking mentioned. Expedia
is probably the online portal less like the hotel.
Indeed, many of these were not averse to the heel of the early excitement decade that had no less than 32-34%.
Indeed, and the cost of so-called reservations requiring hotel representative quota? Let
Expedia and because I think an important partner:
TIME AND RESOURCE OPTIMIZATION
Your extranet is probably the best of the IDS. Complex but when you master it, you feel perfectly saving time involved.
EXPEDIA PAY Your choice saves an administrative step, the issuance and billing, and payment guarantees within advantageous to the hotel.
help tools (weekly newsletter, The Reminders, the "push" the tax "lose" ... ....)
Allows through promos, better position the hotel, resulting in visibility.
Allows to fill these times, "empty"
restrictions applymay exceed, by far, the average hotel stay
allows optimization of the segmentation of the hotel (they sell any room type)
Expedia markets issuers, at least, the main target is a desired by any hotel for its "mature online" because it creates web content and viral multiplier effect extends not only in his section of views, but to go beyond the portal.
Guarantee Policy. Their model can condition according to markets but also avoids the fictional book, so there is hardly any No Shows.
generates traffic to the web itself
Generates own web reservations
Correct your product distribution
is the second travel web traffic worldwide. You know, in the online scene, the quantity comes quality ... .. too.
His many promotions can get extra visibility when you need it ... ....
Global Visibility
There are more aspects and good sides but let Expedia reservation.